The precursor to the garden flag was the famous gold bow, which began with two CURE supporters, Chris Glavine and Stephanie Shearer. They felt that children fighting cancer needed a vibrant visual reminder that they weren’t alone during September’s Childhood Cancer Awareness Month. They also wanted to spotlight that children continue to suffer from cancer each year and need help.

So, they began affixing gold bows to mailboxes in their neighborhood. The idea caught on, and within a few short years, neighborhoods across Georgia and beyond tied on gold bow, too—and left them up year-round. To help with the production and delivery process, CURE introduced flags a few years ago, making them easier to obtain and distribute.

Today, the flags still serve as a powerful visual to show all that the community cares, and the flag program raises critical funds and support to impacted families near and far.